PRIMAL

The new Primal Zone CCC series represents the pinnacle of European-style nymphing rod design, incorporating advanced materials an...

The new Primal WILD combines all of the good stuff that goes into our Primal freshwater fly rods and squishes it down into a mini...

RELAY those skills to the next level. This mid-level fast action is the best step up for the frother who is looking for a step up...

Introducing the NEW PRIMAL MEGA CCC Compressed Carbon Technology. Primal’s new Compressed Carbon Chain (CCC) technology utilises ...

Introducing the NEW PRIMAL RAW CCC Compressed Carbon Technology Primal’s new Compressed Carbon Chain (CCC) technology utilises an...

These rods have everything you need, and nothing you don't, for your next fly-fishing trip!   High modulus 55MSI blanks Low ...